in the press

25 March 2010

informa Dynamic Question Service - Mail online leads with over two million daily browsers

Mail Online remains the most popular newspaper website, growing its daily average browsers by 5.1% from January to reach 2.27 million in February Read more...

23 March 2010

informa Dynamic Question Service - Losses at News International

News International's Times Newspapers, publisher of The Times and The Sunday Times, has reported a 60% rise in operating losses to £72m for the 52 weeks ended 28 June 2009. Read more...

10 February 2010

informa Marketing Automation - Berghaus goes digital

Berghaus, the Pentland Group-owned outdoor clothing and footwear brand, has appointed its first dedicated digital agency following a competitive pitch. Read more...

10 February 2010

informa Dynamic Question Service - Metro pursues online revenue grab

The Metro, Associated's free city-based newspaper, is undertaking a major commercial drive on its website, metro.co.uk, as it looks to ramp up its online earnings. Read more...

09 February 2010

informa Dynamic Question Service - Sourcing marketing data from the web

In response to blog discussion on B2B marketing online regarding the possibility for gathering relevant data from the web, Dave Gurney discusses the fact that it’s certainly possible to gather relevant marketing data from the web. Read more...

04 February 2010

informa Social Media - Waterstone's turns to behavioural targeting to boost online sales

Waterstone's will use the services of Maxymiser to introduce behavioural targeting across its website. Read more...

02 February 2010

Social Media Strategy - Spam via social networks rises sharply

Social Media Strategy - The number of users who have been spammed via social network sites has risen by 70% in the past year, according to a new survey Read more...

27 January 2010

Marketers choose social media over DM

Research has found that a high proportion of marketing budgets are now being diverted in social media. However, is this really a good thing to do? Read more...

26 January 2010

FT plots 24-hour pay plan for online access

The FT are planning to introduce a 24 hour pay plan for visitors to access its online content. Read more...

22 January 2010

NYT says paid content plans will enhance ad business

The New York Times' move to a paid-for online service is a move which should be applauded Read more...