Big Data – hype or reality? Do you have any untapped data out there that you believe would bring an edge to your customer engagement programmes if available within your Single Customer View? How many prospects are out there that you don’t even know exist?
An integrated marketing solution that is cost effective and able to drive your multi-channel marketing strategy is the answer. Take control of your customer data today by creating a Single Customer View that is dynamic and responsive, and able to drive engagement across any channel – in-app, across the web or even via postal, email or mobile.
Let your customers decide the channel on which they wish to be contacted and what they want to hear about, then deliver engaging, relevant content and enjoy the brand loyalty that’ll follow.
Read on to see how the magic works with examples of how we’re helping some of the worlds leading brands deliver rich, engaging marketing programmes.
With informa you’ll be able to turn your marketing database into a marketing hub, bringing offline data into the online world by consolidating into a Single Customer View in real-time. Embedding this database deep within websites and apps, you’ll be able to tap into known information about a visitor to build forms on the fly, ask targeted questions and deliver focused content, allowing consumer engagement on a previously unreachable level of relevance.
informa makes CRM much more accessible for all.
At a fraction of the cost of the competition, you can now have a fully integrated, real-time data driven solution allowing engagement with the 98% of the unidentified visitors to your website. A solution that offers consumers the choice of channel to engage on, integrates directly with any traditional or digital touchpoint, and quickly delivers an outstanding return for the business.
FastStats – 12 Years Experience
To access your customer data we have several options, the most powerful being the award winning industry leader in analytics and data visualisation, FastStats by Apteco. As a partner since 2003 we are a leading integrated reseller of FastStats with experience across multiple sectors.
We offer a completely integrated solution that delivers powerful and comprehensive control of the single customer view database and how the data is presented in FastStats.
Our business is built on a foundation of people with the passion, experience and exceptional drive to get ahead and stay ahead. It’s in our DNA and has been for over 18 years, leading the industry in data driven marketing.
We believe in a partnership approach, and have an exceptional team that are brilliant at what they do, and who are geared up to work closely with you to transform the way you engage with your customers.