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WINE AND DINE: USING CUSTOMER INSIGHT TO ENGAGE DINERS AND BOOST INCREMENTAL REVENUE 

WINE AND DINE: USING CUSTOMER INSIGHT TO ENGAGE DINERS AND BOOST INCREMENTAL REVENUE  New research from OpenTable reveals that over half of diners do not feel confident enough to pair wine with their meal and are too embarrassed to ask for a recommendation from their waiter or sommelier. To counteract this and avoid any awkward gaffes 66 per cent of restaurant goers will chose the house…
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The Impact Of Instagram Chic On Bars And RestaurantS

The impact of Instagram chic on bars and restaurants Instagram chic - Do you have it? There was a time when bar and restaurant customers were a simple crowd. Granted you’d get the odd difficult one, but typically if you kept them fed and watered they’d have a good time and go home happy. Now…
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139 Facts and Stats About Instagram You Should be Aware of in 2017 [Infographic]

139 Facts and Stats About Instagram You Should be Aware of in 2017 [Infographic] Our friends over at websitebuilder.org have put together an monster infographic showcasing over 100 facts on Instagram you really should take on board. Instagram's rise and rise has been amazing since being acquired by Facebook for $1 billion in 2012. Back then the image-sharing platform…
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What Is CRM? A Quick Overview

We often hear people ask, "What is CRM"? Well, obviously it's Customer Relationship Management but there's more to it than that. We found this straightforward explainer from Sugar CRM For more information see http://home.alchemetrics.co.uk/our-products/informa-crm/ (our informa platform is based on Sugar CRM)
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Latest Tech – Super Cool Headphones

ROZEBUDS™ - Smart Convertible Fashion Earphones Uniquely stylish wireless earphones with premium sound and automated features for ultimate convenience. We came across these smooth headphones on Kickstarter and wanted to share them here - Great design guys https://www.youtube.com/watch?v=URCLhPhPBwQ You just found the best looking, easiest-to-use and always accessible earphones you've been searching for! Our quest…
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Data Mining and CRM

Data Mining and CRM We came across this article at http://it.toolbox.com/blogs/insidecrm/data-mining-and-crm-76516 Data mining is the process of using statistical algorithms to collect customer information and which can be used to execute a more precise marketing strategy.   As such, data mining can be an important adjunct to your CRM efforts. In fact some CRM programs now…
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